Der Tank » Tetley

Tetley in Arabia

tankist — Mon, 04 Oct 2010 10:40:54 +0000

Tank has devised and conducted campaigns in the Baltic States, Scandinavia, Germany and Great Britain. The geographically most peripheral campaign by Tank was launched in 2010 in the United Arab Emirates and Saudi Arabia. Our long-standing customer Tetley decided to involve us in a large-scale invasion of the Arabian Peninsula with the aim of establishing the Tetley brand and challenging the market leader Lipton. Tank was assigned with the task of providing solutions for outdoor advertising and print media.

Arabs like their tea very strong. More often than not, it takes more than one bag of ordinary tea to prepare a cup. Thanks to Tetley’s unique drawstring technology, a bag of Tetley provides considerably more taste.
Hence the creative solution – More flavour, less fuss.

Tetley “Find Your Own Way”

tankist — Sun, 15 Nov 2009 14:45:47 +0000

Take the word “tee”, which stands for both “tea” and “way” in Estonian, transform Tetley’s unique drawstring into Ariadne’s thread and let to brew for a few minutes. Add milk and sugar if needed.

Tetley print collection

tankist — Sun, 23 Dec 2007 12:26:10 +0000

Tea (specially Tetley) is about chilling out. It simply gives you better state of mind. So you do not worry about the little things so much any more.

New generous berry taste with famous drawstrings. Nothing more and nothing less.